The purpose of China International Wedding Attire Exhibition is “to build Asia number one platform for transaction and communication”. Below the exhibition, there is a forum, China International Wedding Attire Forum, whose attendees are oriented to world famous wedding brands being ambitious to promote market in Asia, large-scale agencies with relatively complete sales networks in Asia and retailers giving excellent performance.
The topics of last Forum are:
I. View exchanges on the fashion trend and new design concept of wedding dresses in 2007.
II. Experience sharing of successful sale models in different countries.
III. Ways to obtain a market success in China.